How to Make an Open House Flyer in KW Command

Open houses are a classic lead magnet—but without the right marketing, they can easily get overlooked. One of the fastest ways to stand out? A clean, branded flyer that tells buyers, “This is worth showing up for.”
In this post, we’ll show you how to make an eye-catching Open House flyer inside KW Command in just a few minutes.
What Is KW Command and Why Should You Use It?
KW Command is Keller Williams’ smart platform that combines CRM, marketing, and transaction management all in one place. It’s built specifically for real estate agents—so everything from lead capture to listing promotion is streamlined.
Inside Command, the Designs applet lets you create high-quality marketing materials—like social graphics, listing presentations, and yes, Open House flyers—with zero design experience needed.
How to Make an Open House Flyer (Step-by-Step)
Here’s how you can create your flyer using KW Command:
1. Log into Command and go to Designs
Click the Designs icon on the left menu (the paintbrush), then hit the + button and choose “Print.”
2. Choose your flyer template
Search for “Open House” or select from Listing Templates. Pick a layout that fits your style.
3. Add your listing info
Upload photos, enter your Open House date and time, and update the property details. You can pull listing info directly from the MLS if it’s connected.
4. Brand it
Add your name, logo, contact info, and KW colors to make the flyer yours.
5. Download and print or share online
Once it’s ready, download it as a PDF or image file. You can print it out, email it, or upload it to social media.
Real-World Example
Let’s say you’ve got an open house coming up this weekend. You can log into KW Command today, build your flyer in under 10 minutes, and drop it into Canva or your email campaign. No waiting for a designer. No last-minute stress.
Pro Tip
Use the same flyer design across multiple platforms—like a printed handout at the event, a post on Instagram, and an attachment in your email blast. Consistency builds recognition.
Use KW Command
KW Command takes the stress out of listing marketing. With just a few clicks, you can build a flyer that grabs attention and helps drive more traffic to your open house.
Here is a video on How to Make an Open House Flyer in KW Command
Want more practical tips like this? That’s what we cover at Agent Marketing School.