Sahar Khatib on Why Video Is the Most Successful Way to Market Listings

Houston REALTOR® Sahar Khatib recorded a short message for agents who want their listings seen. Her point is direct: in the age of AI, video has been the most successful way she markets a listing.

Are you a real estate agent in the Houston area? If you are, make sure you connect with Seek Media and Agent Marketing Desk. They are the best in production for video and marketing. Make sure you do a lot of videos. We are in the age of AI and everybody wants to be on camera or behind the scenes. Either way, video has been the most successful for marketing your listings.

— Sahar Khatib, REALTOR®, Keller Williams Southwest

On camera, or behind the scenes

Sahar works the luxury market across Houston, Sugar Land, and The Woodlands. In this clip she is talking to other agents, and she makes room for both kinds. Some agents want to be on camera. Others would rather stay behind the scenes and let the home carry the story. Her experience is that both approaches work when the listing is on video.

Buyers still stop for a face, a walkthrough, and a home they can picture themselves in. A listing video gives them that before they book a showing, and it keeps working on Instagram, Facebook, TikTok, and YouTube after the open house is over.

Produced with Seek Media

Agent Marketing Desk scripts, directs, films, and edits on-camera sessions for Houston agents, then turns each session into short-form reels and publishes the video to YouTube. This testimonial was produced in collaboration with Seek Media, the same partner on Sahar's earlier brand films.

See the earlier shoot in Behind the Scenes of our video shoot with Luxury Agent Sahar Khatib. Buyers looking for a home can reach Sahar at SaharKhatib.com.

Put your next listing on video

If you want the same kind of listing video, start with our video services or contact the team and tell us what you want to film. You show up. We handle the script, the direction, the filming, and the edit.